By Jeff Copper, MBA, PCC, PCAC, CPCC, ACG – December 18, 2023
The placebo effect has been documented to positively impact physical and mental health. How can this be? After all, a placebo is benign. It’s a sham or simulated intervention designed to produce a perceived or actual improvement. Many times, a placebo is used to reinforce a person’s expectation of getting well or moving forward. Studies show this phenomenon is pervasive. But, if a placebo is benign, how can it have positive effects? I’m calling this to your attention as evidence of the power of what you pay attention to. Continue reading “The Relationship Between Attention and the Placebo Effect”